Affected by the financial crisis and the European debt crisis, the global economy is very sluggish. In the first half of this year, China's CNC machine tool manufacturing industry was also very sluggish, and prices fell below the lowest price. Therefore, experts have conducted research on CNC cutting machine manufacturing enterprises in some regions and concluded that CNC cutting machines have entered the era of low profit. The CNC cutting machine industry can only achieve more profits through continuous innovation.

The main reason for entering the era of low profit is that the costs of raw materials and labor are constantly increasing and rising rapidly, while the price increase of products is much lower than the increase in costs, and some even appear in the form of low prices, resulting in decreasing profits. It is reported that this low profit situation will continue in the short term. To survive and increase profits in the era of low profits, enterprises must transform. But how should we transform?

The key to transformation must be to implement technological innovation, which is also the core of development. The core part of CNC machine tools is the CNC system, which accounts for about 30% of the total cost of the entire machine tool industry. To increase profits and reduce costs, CNC cutting machine manufacturing companies should focus on developing CNC systems with independent intellectual property rights. Some of them have already entered the market and made good progress, but there is still a certain gap compared to developed countries. Therefore, we should spare no effort in the research and development of CNC systems.

At present, China's CNC machine tool sales adopt the traditional channel sales model, which is no longer suitable for the rapidly developing market. To make money, it is necessary to shorten the production cycle, achieve high turnover rate, and innovate the sales model. In recent years, many CNC cutting machine manufacturing companies have begun to shift their traditional sales model towards end market sales, with good results.

If CNC cutting machine manufacturers only focus on the manufacturing part and ignore everything else in the future, their profits will only become thinner and eventually be eliminated by the market. To establish a long-term foothold in the market, enterprises should not only focus on manufacturing, but also on services. This is because the future development direction of the data machine tool industry will be towards intelligence and customer service, and services will play a crucial role in the future market. Therefore, enterprises must transform into industrial service providers in the future. While investing heavily in the sales of our main products, we also need to continuously upgrade our service system to better provide customers with various services.